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Smarter audits at scale: Inside Markerstudy’s GenAI-powered Q&A chatbots

In financial services, auditing and regulatory compliance are mission-critical, but often manual, time-consuming, and error-prone. As regulatory expectations increase and data volumes explode, traditional audit processes can’t keep up.

Enter GenAI-powered Q&A chatbots.

Markerstudy Group, a leading provider of insurance services to over 8 million customers across the UK and Channel Islands, partnered with Impetus to reimagine its audit operations. Together, they developed a Retrieval-Augmented Generation (RAG)-based chatbot powered by Large Language Models (LLMs) to streamline compliance and auditing.

The outcome?

60% reduction in audit response time, improved compliance traceability, and secure, real-time access to policy insights – delivered through intuitive natural language interactions.